The Short Cut – Low Hanging Fruit: Generating Leads – Part 2

Last week I talked about SEO, and how it can make you available when and where your target audience needs you most. The goal of SEO is to...

Crafting a Marketing Plan that Converts

Step 2: Know your Keywords and Competitors This week, I’m sharing how to do top level market research so you can win with your...

THE SECRET SAUCE TO MARKETING THAT ACTUALLY WORKS SO YOU CAN LEAVE YOUR COMPETITION IN THE DUST!

The biggest mistake I see business owners make is starting with What and Where when advertising. They see an advertising source, or a...

Lesson 6: Marketing and Content Plan

Insure you are on track and that you are making an impact with your marketing content. Okay, lesson number six, coming up with a plan and...

Lesson 5: Facts Tell, Stories Sell

You may have heard of the old adage that facts tell and stories sell. And this is true. People want to hear the story behind your brand....

Lesson #2: What should you Advertise?

The following text is from a transcript and may come across strange because it is taken from what I said in the video above. Okay, we’re...

Lesson #1: How much should a small business spend on advertising?

You can watch the video here, or read the transcript below. Do you own a business? Do you wonder how much of your revenue you should be...

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